Gartner Magic Quadrant - Zoom lead the way for Meeting Solutions! (Again!)
The Gartner magic quadrant has long been used as one of the key benchmarks for an industry to demonstrate true market leaders and innovators. The unique research methodology allows investors to evaluate the progress and positions of competitors in a given market sector.
The 2018 Gartner Magic Quadrant for Meeting Solutions paints a very clear picture; that Zoom are truly leaders within the Meeting Solutions industry. Scoring high on both completeness of vision and ability to execute, leaders tend to be large companies in mature markets, where they are highly visible with a large customer base.
Rubbing elbows with the likes of Cisco, Microsoft and LogMeIn, what is truly interesting about Zoom is that they are still a very new player to the market. Having been founded in 2011 by Eric Yuan (A Stanford University Graduate and ex Cisco engineer), the Zoom product was released in 2013 and has rapidly grown in popularity as a challenger to the more traditional players.
Zoom state that their primary aim will always be to deliver customer happiness. Every customer needs reliable, quality video experience that can be used on any device, anywhere. And it looks like they are doing just this, as backed up with a fantastic Gartner peer insight score.
The unique features, premium quality and beautifully simple user experience have definitely contributed to Zooms success, however the freemium business model for audio calls and short video has massively helped contribute to their rapid growth.
It’s not only Gartner who are impressed by Zoom. Recognition has also taken the form of numerous accolades including a Gold Stevie American Business Award, three separate “Best of InfoComm 2018” rAVe awards and numerous CEO and entrepreneur awards for Eric Yuan.
Zoom Users can use Urben frames to make new Zoom Room setups as easy as pie!